BAM! Direct, Inc. A Direct Marketing Agency
BAM! Direct, Inc.
About BAM! Direct, Inc.
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  Web-To-Print Solutions
Direct Mail Campaigns
Personalized Direct Response Marketing
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what is web-to-printWhat Is A Web-To-Print Solution?

The Web-to-Print process is similar to desktop publishing (DTP), where the individuals involved in this prepress environment need to utilize a laptop or desktop computer, desktop publishing software, and a computer printer or print house to create the end product. Unlike DTP, Web-to-Print can bypass the use of a graphic designer, as the templates utilized in this process are based upon a WYSIWYG interface that can be edited and approved by a client and by the print house without a graphic designer’s assistance.

Commercial Web-to-Print also differs from Print on Demand (POD), as the former process usually concentrates on small or short runs of small print jobs rather than on manuscripts or other large-scale printed projects that often require galley proofs before a final print run is initiated. With that said, Web-to-Print process varies little from the POD system when a PDF workflow environment and digital presses are used in Web-to-Print production.

Finally, the Web-to-Print concept sometimes overlaps Variable Data Printing (VDP), a form of POD that is mainly used for personalization of marketing materials with product or customer data that is pulled from a database. VDP is geared toward mass customization, whereas Web-to-print focuses only on changes made from order to order.

From Wikipedia, the free encyclopedia
A Virtual Marketing Department In Just A Few Clicks
Web-to-print solutions at your finger tips!  
Multiple channels and
technologies at your
finger tips.

Effective direct marketing merges multiple channels and technologies. If your business has yet to integrate the two, you are not capitalizing on the quality response you could be generating.

BAM! Direct will show you how to create a robust web-to-print solution for your business that will:

  Maintain brand identity and equity
  Ensure a smooth user experience
  Serve the specific needs of each of your
business locations, markets, and product

BAM! Direct specializes in creating custom web-to-print programs that are cost-effective to develop and provide your business the tool that will deliver strategic and long-term results for your bottom line.

Intelligent Technology with Strategic Purpose

Simply put, web-to-print technology uses highly intuitive and sophisticated applications that enable you to build your collateral and marketing materials on screen before your eyes – with great ease and speed. With a host of available software options, your web-to-print solution can be as basic as you need, or as comprehensive as you want. With a custom web-to-print system you can:

  Streamline your marketing department to serve multiple business locations or franchises.
  Create, share, revise, review, proof, print and mail professionally designed, highly targeted communication pieces – and complete campaigns.
  Create materials specific to any need, with no penalty or added expense for low volume initiatives.

In fact, a web-to-print application can function like a virtual marketing department, providing immense and stable support to your team. By freeing up resources, productivity is sure to increase with more time available to focus on ‘what’s next’.

Web-to-Print Systems Just Make Sense
  A web-to-print solution for any business!
  Streamline your marketing department!

While the needs of every company are different, it is easy to understand how a web-to-print solution could work for just about any business, particularly those with branch locations, satellite offices or franchise locations.

BAM! Direct can develop a Web-to-Print solution for your company with this is mind:

  Brand management – ensures everyone
is adhering to brand identity standards.
  Editable templates – create custom marketing materials for ‘localized’ initiatives -- in minutes.
  Onscreen WYSIWYG (what you see is what you get) Proofing – makes creating fool proof.
  Controlled document flow – know who is creating what pieces and why.
  Contained production costs – never waste money on printing over runs, or cancelled campaigns.
  Easy & flexible – graphic icons promotes hands-on approach, make changes in seconds.

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Contact us today to discuss how a web-to-print solution can help your company stay ahead of the marketing curve.
web-to-print solutions | direct mail campaigns | personalized urls | ROI real time campaign dashboards | cross media marketing
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3651 Peachtree Parkway, Suite E-211 | Suwanee, GA 30024
phone : 678.947.1943 | fax : 678.947.3562

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Why Personalized URL Cross Media Marketing Can Increase Your Response Rate    

Targeted Cross-Media Marketing:
Test it, Measure it. Know what works.

Strategically integrate your direct marketing channels:
Direct Mail, Email, PURLs, QR Codes, SMS, SEO Organic-Search Websites

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DMA Member. The Direct Marketing Association is the leading global trade association of business and nonprofit organizations using and supporting direct marketing tools and techniques.